Fritz Wenzel: Campaigns take darker spin on Web
June 5, 2000
Experts said the Internet would
change everything we do in life, including politics, and they were
right.
But those who dreamed the 'Net would transform politics into a
dreamy fountain of cyber-democracy, where exciting, substantive
ideas would be exchanged, leading to positive political campaigns,
are still dreaming.
The political campaigns for president are using the Internet -
specifically e-mail - to mount two of the nastiest campaigns around.
While their campaign Web pages are full of warm and fuzzy images and
nonoffensive proclamations, Al Gore and George Bush are using mass
e-mail lists to deluge news organizations with accusations and
innuendo about each other.
It is not unusual to get seven or eight from each campaign per
day:
From: "Gore 2000 Press Office"
To: "Gore 2000 Press list"
Subject: Bush Unveils Lose-Lose-Lose Social Security
Privatization Proposal
The title of this news release tells you all you need to know
about its contents.
Here's another from the other side:
Gore Ignores Bush's Call to End Scare Tactics on Social
Security Reform; Gore Offers a Band-Aid Instead of Solutions for
Reform
AUSTIN, Tex. - In a stunning reversal, Al Gore now says investing
in the market is like "stock market roulette" when just last year he
vigorously advocated the benefits of allowing investments as a part
of the Clinton-Gore administration's Social Security plan, saying
the "salient facts" make it good policy.
At the top of all Bush press releases about the vice president is
a quote from the primary season that Republicans don't want
reporters - or voters - to forget:
"Why should we believe you would tell the truth as president
if you don't tell the truth as a candidate?" - Bill Bradley to Al
Gore, Democratic presidential debate, Jan. 26, 2000.
E-mail has become a very efficient back channel to reporters
that allow the campaigns to slam their opponent without having to
worry about direct backlash from a voting public unhappy with
negative campaigning. The e-mail attacks happen very quietly, and it
is possible the opposition has no idea they are under siege until it
is too late.
FOR IMMEDIATE RELEASE:
Bush Continues To Reinvent Himself: Today, He's A Conservationist
NASHVILLE, June 1 - Today, George W. Bush talks about
conservation in Utah, but his record as governor shows a lack of
effort to conserve the environment in Texas. In fact, under Bush
Texas ranks 49th in state spending on parks - and has acquired no
new land for conservation, according to the League of Conservation
Voters. Bush opposed the Texas Parks Commission's attempts to
increase funding, and instead supported a private endowment program
whose funding will not come close to filling the need of state
parks. The first park facility the endowment built was the George
Bush Gallery.
The strategy behind these cyber-attacks: To get information
into the hands of reporters by the time Mr. Bush actually makes his
announcement about his conservation plans. In this case, the Gore
campaign hoped writers would ask the Texas governor about the Gore
news release at the Bush announcement ceremony, because such
questions could change the dynamics of the story, and could
ultimately make the whole event more of a negative than a positive
for Mr. Bush.
Behind the strategy is the belief, held by both campaigns, that
the campaign that controls the spin of the issue of the day "wins"
the battle.
ON A VERY different note, the Ohio Project on Campaign Conduct,
which opened its operations two years ago to encourage candidates
for political offices to run issue-oriented campaigns and stay away
from personal innuendo and distortions, has received funding to
continue its efforts this election cycle.
The group receives its operating money from the Pew Charitable
Trusts and the Carnegie Corporation of New York.
The $899,000 Pew grant will allow the project to continue its
efforts at encouraging congressional candidates in the states of
Washington and Ohio to negotiate, sign, and abide by campaign codes
of conduct. The institute will once again work with Ohio Citizen
Action, the largest nonprofit, nonpartisan consumer and
environmental organization in Ohio, as well as the League of Women
Voters of Ohio Education Fund, a nonpartisan organization that
encourages and facilitates citizen participation in government.
The $201,000 grant from the Carnegie Corporation will partner the
Institute with the National Civic League, one of the oldest
"good-government" groups in the nation.
AS PROMISED, information about the Lucas County GOP golf event.
The "Conservative Golf Outing," is set for 11:30 a.m. June 17 at
Heather Downs Country Club. Cost per person is $115. Contact party
headquarters for details.
Fritz Wenzel covers politics for The Blade. Questions?
Comments? Tips? He can be reached via e-mail at Fritz@theblade.com.
|